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BaltSe@nioR 2.0


 

Innovative solutions to support BSR in providing more senior-friendly public spaces due to increased capacity of BSR companies and public institutions.

Total budget: EUR 2,13 million

Duration: January 2019 – June 2021

BaltSe@nioR 2.0 is co-financed by the European Union (European Regional Development Fund) within the INTERREG Baltic Sea Region.

Partners:

  • Poznan University of Life Sciences
  • Development Centre UMT
  • Satakunta University of Applied Sciences
  • Ukmergė District Municipality Administration
  • Võru County Vocational Training Center
  • Technical University of Munich
  • ITMO University
  • Art Academy of Latvia
  • Hanseatic Parliament
  • Saue Municipality
  • University of Skövde

Project Description:

BaltSe@nioR 2.0 is unifying various entities (municipalities, universities, businesses, etc.) representing all eight Baltic Sea Region (BSR) countries and Russia to work together to help the Region to cope with the aging challenge by providing more senior-friendly public spaces. As global aging accelerates, we face huge social and economic challenges. Companies are forced to modify their market offer and adjust it to the needs of senior customers. In addition, public space (theatres, libraries, museums, restaurants, outdoor, etc.) and public senior houses need to evolve. Being prepared for those changes means transforming them into a great business opportunity for BSR enterprises and public institutions. Modern public spaces should reduce ageism and be friendly to all. Nevertheless, when public space is considered, economy is the biggest obstacle. Knowing BSR is the EU's furniture powerhouse creates huge opportunities.

In this context, the BaltSe@nioR 2.0 focuses on:

  • Assisting BSR furniture manufacturers in developing interesting business ideas to meet the challenge of aging and responding to public space needs through the use of the potential of BSR creative industries and cross-sectional specialization, including the implementation of IT solutions for smart furniture production;
  • Developing new knowledge on senior needs while using furniture in the public spaces and the needs of public institutions being owners or managers of public space helping BSR companies to prepare better offers for those target groups;
  • Preparing an e-book of good examples and success stories presenting aging-friendly public spaces across the BSR as a motivational source of knowledge and inspiration for the BSR municipalities to change their environment into a more accessible one and thus helping them to provide better services for BSZ citizens;
  • Initiating a networking group focused on designing for seniors, reinforced by trainings to build capacity in the region;
  • Creating durable change by setting up model demo spaces in various localizations of BSR to show examples of senior–friendly public spaces, to facilitate knowledge and experience sharing and to build capacities enabling to multiply improvements in other parts of the Region;
  • Providing new guidelines for senior-friendly, smart public procurement, leading to discussion of the need to consider safety and aging-friendly requirements while producing and buying furniture for public spaces;
  • Promoting intergenerational respect, universal design and UN Sustainable Development Goals.

BaltSe@nioR 2.0 will give BSR public institutions and furniture companies inspiration and common identity, enhance their knowledge and competences, and increase their capability to work in a transnational environment. Consequently, it will enhance their capacity of innovation to create public spaces that are adaptable to senior needs, making both the entities and the whole BSR more innovative and accessible.